1K Kirana Bazaar
About
1K Kirana Bazaar is a leading platform revolutionizing the traditional retail experience for kirana stores. With a focus on digital transformation, they provide a comprehensive range of services and products to empower local retailers and enhance their business operations.
Company Size: 51-200 employees
Problem Statement
User Interface Design: Needed a revamped UI for the 1K Mall section of the 1K App to improve user engagement.
Print Media Design: Required various designs for store branding, newspaper ads, event branding, package design, catalogs, pamphlets, standees, and certificates.
Digital Media Design: Needed designs for event branding, digital magazines, social media posts, emailers, slides, and special projects like Townhall and Hackathon.
How We Helped
UI Design:
1K Mall Section: Redesigned the UI with banners, components, and offer pages for various sections like Fashion, Beauty, Mobile & Electronics, Home & Kitchen, and Footwear.
Print Media Design:
Store Branding: Created designs for store branding to enhance the visual appeal and attract customers.
Newspaper and Event Branding: Designed advertisements for newspapers and events to increase brand visibility.
Package and Catalog Design: Developed packaging and catalog designs to showcase products effectively.
Pamphlet and Standee Design: Created eye-catching designs for pamphlets and standees to engage customers.
Certificates: Designed certificates for various purposes.
Digital Media Design:
Event Branding: Created designs for event branding to promote and engage the audience.
Digital Magazine: Designed layouts and graphics for digital magazines to provide engaging content.
Social Media and Emailers: Developed creative posts and emailers to increase brand reach and engagement.
Slides Design: Designed presentation slides for various purposes.
Special Projects: Created designs for special projects like Townhall and Hackathon to enhance their visual appeal.
Results
UI Design:
Improved User Engagement: The revamped UI led to improved user engagement and interaction.
Print Media Design:
Enhanced Brand Visibility: The designs for store branding, newspaper ads, and event branding helped in enhancing brand visibility and attracting customers.
Effective Communication: The package, catalog, pamphlet, and standee designs effectively communicated product information to customers.
Professionalism: The certificate designs added a touch of professionalism to various aspects of the business.
Digital Media Design:
Increased Brand Reach: The designs for event branding, digital magazines, social media posts, and emailers helped in increasing brand reach and engagement.
Enhanced Presentation: The slides design enhanced the presentation of various projects and initiatives.
Conclusion
Our collaboration with 1K Kirana Bazaar resulted in impactful designs for their UI, print media, and digital media requirements. The new designs not only improved user engagement and brand visibility but also effectively communicated the brand message across various platforms. Through our creative designs, we helped 1K Kirana Bazaar enhance its digital presence and engage with its audience effectively.